Monday 8 September 2014

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Micromax launches Canvas Nitro for Rs 12,990

NEW DELHI: Indian smartphone manufacturer Micromax has been on a roll lately by launching new devices across price ranges. However, they were unable to match up to the competition from Moto G and Xiaomi Mi 3 in the sub-Rs 15,000 price segment. Now, to get a foothold in this segment, Micromax has launched their new smartphone, Canvas Nitro for Rs 12,990.

Micromax Canvas Nitro has a 5-inch IPS display with a resolution of 1280 x 720 pixels and runs the latest Android 4.4. It is powered by a 1.7Ghz octa core processor, 2GB RAM, 8GB storage and has a microSD slot for expansion (up to 32GB supported). The dual SIM phone a 13MP primary camera with LED flash that is capable of recording full HD videos. Other features include 5MP front camera, 2,500mAh battery (up to 10 hours battery life), 3G, WiFi, Bluetooth 4.0, GPS and FM Radio. The phone also aims  to stand apart from the competition with its faux-leather finish on the removable rear panel - similar to Samsung Galaxy devices

On the software front Micromax has added multiple language support, a quick access app suite, quick widget for various camera modes, smart gestures and smart alerts. There is also a Quick Look feed on the home screen that displays latest news across various topics as well as your social media feeds.

The phone will be exclusively available on Snapdeal starting today. Considering that the Mi 3 has been discontinued, it will compete with the new Moto G (2ndgeneration) and Asus Zenfone 5.

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